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What does 'Om Telolet Om' mean?

That's the question on some of the biggest DJs' minds. Ithappenedall at once, around noon on Tuesday, Dec. 20. Seeminglywithoutwarning, the dance music Twitterverse exploded with tweetsof thismysterious phrase.

It appears the phrase refers to the onomatopoeia of Indonesiancitybuses. According to the Jakarta journalist, the phenomenonbegan inNovember with a social media video that showed childrenshoutingand waving signs with the phrase (which literally means"sir, honkyour horn, sir") at passing city buses in Jepara, CentralJava,then erupting in gleeful cheers when a driver accedes totheirrequest. The video has garnered 1.8 million views and morethan45,000 shares since, inspiring others to imitate the featacrossthe region.

Journalist in Jakarta reports that this "telolet hunter"movementhas led to traffic jams in Jepara, prompting the localpoliceforces to urge drivers not to sound their horns.

But why were all the DJs tweeting it? Because Indonesian kidsappearto be spamming DJs' social media accounts, repeatedlyposting thephrase in their comment sections and tweeting it atthem directly.They seem positively enthralled that what had been aregional insidejoke has now gone viral internationally.